AEO by the Numbersβ€ΊAI Bot Activity
AI Bot Activity

Crawls by AI engine across our brand pages

2.81Mlifetime AI bot crawls
1101001.0K10.0K100.0K1.00M10.00M6/46/56/76/96/10
GPTBot (ChatGPT)1.54M
ClaudeBot (Anthropic)1.20M
Meta AI35.0K
Applebot (Siri)26.3K
OAI-SearchBot (OpenAI)5.8K

y-axis is logarithmic - each gridline is 10x the one below

What this means

AI bots crawling our pages are the new "Google indexed your site" moment. Each line in this chart is a different AI engine - GPTBot (ChatGPT), ClaudeBot, PerplexityBot, OAI-SearchBot, Meta AI. The number is how many times each engine has pulled a brand page.

Why it matters for businesses

If GPTBot isn't reading you, you're invisible to ChatGPT. If ClaudeBot isn't reading you, you don't exist to Claude. This isn't theoretical - the AI engines literally cannot cite a page they haven't crawled. The crawl pattern tells you which engines have noticed you, how often they come back, and which pages they prioritize. It's the closest thing to a real-time AI discovery signal.

How we measure this

We watch our own brand pages for visits from AI bots. Every time ChatGPT, Claude, Perplexity, Meta AI, Apple's Siri bot, or one of the other AI engines pulls a page from us, we log it. The chart is the running total per engine.

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2.81M crawls by Claude, GPT, Perplexity and the other AI engines across our brand pages. Here's who's reading what.

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