Scout

What is Scout?

Scout is an AI-powered reporting and analytics platform built specifically for CPG brands. Our tools empower sales teams to quickly generate dashboards for reporting, share findings with teammates, and chat with your data to dig deeper.

How does Scout help increase sales growth?

Scout continuously analyzes performance by retailer, SKU, and region, surfacing where to double down and where to course-correct. Promo and pricing analytics show what's actually incremental, so trade dollars compound rather than cannibalize.

Can I integrate third-party data with Scout?

Yes. Scout connects to syndicated providers (SPINS, Circana, NielsenIQ), retailer portals (Walmart Luminate, Whole Foods, Target, Kroger, etc.), and your internal data sources. Schemas are inferred at upload so you don't need to harmonize before you analyze.

What technical experience do I need to use Scout?

None. Scout is built for analysts and sales teams, not engineers. Ask questions in plain English, build dashboards with a drag-and-drop builder, and let Scout's AI generate plots, tables, and recap pages for you.

What support is available with Scout?

Every Essentials customer gets direct support from the Scout team, with no ticket queues. Enterprise customers get priority support, custom forecasting models, and a dedicated success manager.