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AEO Score: 5/10
Monitoring for AI engine activity
In the Engagemii AEO index
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. Northwestern just got measured.
5/10 means Northwestern is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.
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Category: Finance & Insurance
giftplanning.northwestern.edu1
Structured Data
8
Content Structure
7
Entity Clarity
4
E-E-A-T Signals
7
Technical AEO
4
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on May 25, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/giftplanning-northwestern-edu
Cite this score: Engagemii (2026). "AEO Score for Northwestern." Retrieved from https://engagemii.com/aeo/brands/giftplanning-northwestern-edu
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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