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How We Make Stuff Now

How We Make Stuff Now

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AEO Score: 4/10

Monitoring for AI engine activity

In the Engagemii AEO index

howwemakestuffnow.com

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What this score means

Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. How We Make Stuff Now just got measured.

4/10 means How We Make Stuff Now is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.

About How We Make Stuff Now

A helpful guide to the ins & outs of launching a consumer product. Learn more about "How We Make Stuff Now" the new book by Jules Pieri from McGraw-Hill Education.

Key Topics

How We Make Stuff Now
Featured on Inc. Magazine's "11 Must-Read Books for Entrepreneurs" for 2019
Included on The 2019 Porchlight Business Book Awards Longlist
From McGraw-Hill

Details

Industry: Education

howwemakestuffnow.com

AI Visibility Breakdown

2

Structured Data

5

Content Structure

6

Entity Clarity

3

E-E-A-T Signals

6

Technical AEO

2

AI Discoverability

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Your full 6-category score breakdown

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Exact fixes: robots.txt, schema, llms.txt

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AI bot crawls from ChatGPT, Claude, Perplexity, Gemini

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Picked for How We Make Stuff Now: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Source & Attribution

Scored by Engagemii on June 28, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/howwemakestuffnow

Cite this score: Engagemii (2026). "AEO Score for How We Make Stuff Now." Retrieved from https://engagemii.com/aeo/brands/howwemakestuffnow

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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