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AI Visibility Scorecard
2illiamhill.com
Borderline visible. AI bots can crawl 2illiamhill.com, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
4
AEO Visibility
iNear-invisible · 3.9/10
0
Muse Index Score
iAI agent readiness
Not agent-ready · 0/100
?
AI Adoption
iNone detected · -/100
About 2illiamhill.com
from 2illiamhill.com
Online betting and gambling at William Hill™, the world's biggest bookmaker. Visit us for sports betting, poker games, online casino, bingo and Vegas games.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
7
Clear headings and answer-style content.
Entity Clarity
4
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
6
Experience, Expertise, Authority, Trust markers.
Technical AEO
6
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
7
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Authority
0
Little domain authority yet.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.9/10, 2illiamhill.com is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for 2illiamhill.com
Which AI engines already crawl you
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How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on September 6, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/2illiamhill
Cite this score: Engagemii (2026). "AEO Score for 2illiamhill.com." Retrieved from https://engagemii.com/aeo/brands/2illiamhill
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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