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Wharton AI & Analytics Initiative

Wharton AI & Analytics Initiative

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AEO Score: 5/10

Monitoring for AI engine activity

In the Engagemii AEO index

analytics.wharton.upenn.edu

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What this score means

Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. Wharton AI & Analytics Initiative just got measured.

5/10 means Wharton AI & Analytics Initiative is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.

About Wharton AI & Analytics Initiative

Analytics at Wharton unites the School’s trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable business insights.

Key Topics

Wharton AI & Analytics Initiative

Details

Category: Education

analytics.wharton.upenn.edu

AI Visibility Breakdown

2

Structured Data

6

Content Structure

5

Entity Clarity

6

E-E-A-T Signals

7

Technical AEO

4

AI Discoverability

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Your full 6-category score breakdown

Exact fixes: robots.txt, schema, llms.txt

AI bot crawls from ChatGPT, Claude, Perplexity, Gemini

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Picked for Wharton AI & Analytics Initiative: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Source & Attribution

Scored by Engagemii on June 8, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/analytics-wharton-upenn-edu

Cite this score: Engagemii (2026). "AEO Score for Wharton AI & Analytics Initiative." Retrieved from https://engagemii.com/aeo/brands/analytics-wharton-upenn-edu

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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