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AI Visibility Scorecard
Today's Paper
app.nytimes.com · Healthcare
Somewhat visible. AI bots can read Today's Paper, but it is missing the structured signals that push citation rate above competitors.
Monitoring for AI engine activity
In the Engagemii AEO index
#2,615 of 724,796 in Healthcare for AI visibility
6.9
/10
AEO Score
About Today's Paper
from our crawl and measurement
"By Reed AbelsonCreditHiroko Masuike/The New York TimesTrying to Make a Buck Off a Data Center, One 6-Pack at a TimeWhat do you do when a $25 billion complex is under...." That is how Today's Paper introduces itself. Its AI visibility score is 6.9 out of 10: the engines can find it, but they do not have much to hold on to.
The site gets some of it right: it has structured data on the page (CollectionPage, NewsMediaOrganization), a readable heading structure, substantial page content. What holds it back is what is absent, including an llms.txt file, a sitemap.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
6
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
10
Clear headings and answer-style content.
Entity Clarity
6
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
4
Experience, Expertise, Authority, Trust markers.
Technical AEO
6
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
7
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
0
No inbound links found yet.
Domain Trust
8
Established authority for your domain.
Entity Presence
10
Recognized in AI knowledge graphs.
News Mentions
10
Press and news coverage.
Community
10
Forum and community discussion.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.9/10, Today's Paper has a working base to build on - fixable, and the signals above are where to start.
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The exact fixes for Today's Paper
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
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Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/app-nytimes
Cite this score: Engagemii (2026). "AEO Score for Today's Paper." Retrieved from https://engagemii.com/aeo/brands/app-nytimes
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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