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AI Visibility Scorecard
The Des Moines Register
blogs.dmregister.com · Education
Borderline visible. AI bots can crawl The Des Moines Register, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#723,408 of 865,185 in Education for AI visibility
3.4
/10
AEO Score
About The Des Moines Register
from our crawl and measurement
"The Des Moines Register is the number one source for Des Moines and Iowa breaking, politics, business, agriculture, Iowa sports and entertainment news." That is how The Des Moines Register introduces itself. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.4 out of 10.
Our crawl found structured data on the page (Organization, WebSite, WebPage). It is missing an llms.txt file, a sitemap and a heading structure that lays out what it offers.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
5
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
1
Clear headings and answer-style content.
Entity Clarity
5
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
3
Experience, Expertise, Authority, Trust markers.
Technical AEO
3
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
4
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Trust
3
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.4/10, The Des Moines Register is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for The Des Moines Register
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on August 10, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/blogs-dmregister
Cite this score: Engagemii (2026). "AEO Score for The Des Moines Register." Retrieved from https://engagemii.com/aeo/brands/blogs-dmregister
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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