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AI Visibility Scorecard
NFL Auction
nflauction.nfl.com · E-commerce
Somewhat visible. AI bots can read NFL Auction, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 3 times
ChatGPT · Meta AI
#919 of 521,137 in E-commerce for AI visibility
6.9
/10
AEO Score
About NFL Auction
from our crawl and measurement
NFL Auction is a business whose own site puts it this way: "The official auction site of the National Football League. 100% of net proceeds are donated to support NFL and team charities." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.9 out of 10, readable in places, missing in others.
Our crawl found a sitemap, a readable heading structure, substantial page content. It also found the gaps that keep answer engines guessing: structured data describing the business, an llms.txt file.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
6
Clear headings and answer-style content.
Entity Clarity
6
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
4
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
6
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
9
Inbound links from other sites.
Domain Trust
5
Established authority for your domain.
Entity Presence
10
Recognized in AI knowledge graphs.
News Mentions
10
Press and news coverage.
Community
6
Forum and community discussion.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.9/10, NFL Auction has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for NFL Auction
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The $4.6 Trillion Problem Every E-Commerce Brand Ignores
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Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/nflauction-nfl
Cite this score: Engagemii (2026). "AEO Score for NFL Auction." Retrieved from https://engagemii.com/aeo/brands/nflauction-nfl
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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