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AI Visibility Scorecard

Waterlily

Waterlily

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thewaterlilyspa.com · Beauty & Personal Care

Borderline visible. AI bots can crawl Waterlily, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.

AI engines read this profile 1 times

Claude

#121,010 of 143,146 in Beauty & Personal Care for AI visibility

3.2

/10

AEO Score

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About Waterlily

from our crawl and measurement

"<p>We are a spa and cosmetics boutique specializing in quality skincare and makeup products</p><p> Our skincare brands that we carry: Institut Esthederm, Dr." That is how Waterlily introduces itself. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.2 out of 10.

On the page itself the strengths are clear: a clearly stated business identity. It is passable on some structured data, basic crawler access and partial sitemap and link coverage. What holds it back is a heading structure that lays out what it offers and credibility markers like credentials or reviews.

Off the page there is only faint evidence that only a handful of sites link to it. Beyond that, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.

The site links to no social profiles, so there is nothing tying the brand to a wider presence.

Industry · Beauty & Personal Care
Last scored · Jul 31, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

5

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

1

Clear headings and answer-style content.

Entity Clarity

10

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

2

Experience, Expertise, Authority, Trust markers.

Technical AEO

6

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

5

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

1

Inbound links from other sites.

Domain Trust

0

Little domain authority yet.

Entity Presence

0

Not in AI knowledge graphs yet.

News Mentions

0

No press coverage found yet.

Community

0

No community discussion yet.

Reddit

0

No Reddit mentions found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.2/10, Waterlily is crawlable but under-signaled - fixable, and the signals above are where to start.

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The exact fixes for Waterlily

Which AI engines already crawl you

Weekly ChatGPT & Claude citation tracking

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Picked for Waterlily: Beauty & Skincare

Skin Type Isn't One-Size-Fits-All. Neither Should Your Brand's Advice Be.

Beauty is personal in a way that almost no other category is.

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Source & Attribution

Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/thewaterlilyspa

Cite this score: Engagemii (2026). "AEO Score for Waterlily." Retrieved from https://engagemii.com/aeo/brands/thewaterlilyspa

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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