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AI Visibility Scorecard

The 120 Standard

Name: The 120 Standard - AI Visibility Score
Creator: Engagemii
Published: 2026-08-10T04:23:10.861Z
License: https://creativecommons.org/licenses/by/4.0/

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120standard.com · Health & Wellness

Borderline visible. AI bots can crawl The 120 Standard, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.

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Monitoring for AI engine activity

In the Engagemii AEO index

#287,790 of 366,663 in Health & Wellness for AI visibility

3.5

/10

AEO Score

About The 120 Standard

from our crawl and measurement

The 120 Standard describes itself simply: "The 120 Standard ensures infant food is processed below 120°C, protecting developing cells from harmful acrylamide formation during the Maillard reaction." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.2 out of 10.

Our crawl found a readable heading structure. It is missing structured data describing the business, an llms.txt file and a sitemap.

Industry · Health & Wellness

Last scored · Aug 10, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Clear headings and answer-style content.

Entity Clarity

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Experience, Expertise, Authority, Trust markers.

Technical AEO

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Inbound links from other sites.

Domain Authority

Little domain authority yet.

Reference Presence

Not in AI knowledge graphs yet.

News & Press

No press coverage found yet.

Community

No community discussion yet.

Social Mentions

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.5/10, The 120 Standard is crawlable but under-signaled - fixable, and the signals above are where to start.

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Weekly ChatGPT & Claude citation tracking

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From the blog

Which AI is actually reading your website?→Why your brand doesn't show up in ChatGPT answers→The complete AEO checklist for small business→What is AEO? The beginner's guide→See all posts→

Picked for The 120 Standard: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Source & Attribution

Scored by Engagemii on August 10, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/120standard

Cite this score: Engagemii (2026). "AEO Score for The 120 Standard." Retrieved from https://engagemii.com/aeo/brands/120standard

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.