305mckay.com redirects to insightrisk.ca. This page describes the site that domain now serves; the primary profile lives at insightrisk.ca.
AI VISIBILITY SCOREAS OF 2026-09-07 · ENGAGEMII INDEX
3.6/ 10

#386,664 OF 514,093 IN PROFESSIONAL SERVICES

SCORE HISTORY BEGINS 2026-09-07

SCORED BY THE SAME PIPELINE AS 54M+ COMPANIES · SIX ON-PAGE SIGNALS + OFF-PAGE AUTHORITYCHECK ANOTHER SITE →THE INDEX →

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AI Visibility Scorecard

Insight Risk

Insight Risk

Unclaimed

305mckay.com · Professional Services

Borderline visible. AI bots can crawl Insight Risk, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.

AI engines read this profile 1 times

ChatGPT

#386,664 of 514,093 in Professional Services for AI visibility

4

AEO Visibility

i

Near-invisible · 3.6/10

25

Muse Index Score

i

AI agent readiness

Basic · 25/100

?

AI Adoption

i

None detected · -/100

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About Insight Risk

from 305mckay.com

Established in 2011, Insight Risk Services provides commercial, farm, and personal lines risk consulting services to the Canadian property and casualty insurance industry as well as other interested parties.

Industry · Professional Services
Last scored · Sep 7, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

5

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

5

Clear headings and answer-style content.

Entity Clarity

8

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

6

Experience, Expertise, Authority, Trust markers.

Technical AEO

5

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

5

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

1

Inbound links from other sites.

Domain Authority

0

Little domain authority yet.

Reference Presence

0

Not in AI knowledge graphs yet.

News & Press

0

No press coverage found yet.

Community

0

No community discussion yet.

Social Mentions

0

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.6/10, Insight Risk is crawlable but under-signaled - fixable, and the signals above are where to start.

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Picked for Insight Risk: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Source & Attribution

Scored by Engagemii on September 7, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/305mckay

Cite this score: Engagemii (2026). "AEO Score for Insight Risk." Retrieved from https://engagemii.com/aeo/brands/305mckay

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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