AbeBooks

AbeBooks is a business whose own site puts it this way: "Discover a wonderful selection of rare and collectible books, used copies, signed and first editions and more, from booksellers located around the world." When AI engines look at it, they find little to work with. It scores 3.5 out of 10.

On its own pages the site does well on sitemaps and entity links AI can follow. It is passable on a workable page structure and basic crawler access. What holds it back is structured data describing the business, a clearly stated business identity and credibility markers like credentials or reviews.

Off the page, almost no other sites link to it, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.

It does link out to several social profiles, which helps engines tie the brand together.