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AI Visibility Scorecard
WHAT WE DO IS SECRET®
alabonfire.com · Beauty & Personal Care
Somewhat visible. AI bots can read WHAT WE DO IS SECRET®, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 2 times
Claude · Apple Intelligence
#12,732 of 195,809 in Beauty & Personal Care for AI visibility
5.8
/10
AEO Score
About WHAT WE DO IS SECRET®
from our crawl and measurement
WHAT WE DO IS SECRET® describes itself simply: "The original home of A Lab on Fire and the stories behind What We Do Is Secret. Fragrances, perfumers, poems, playlists, photographs and unfinished ideas from over twenty years of." Its AI visibility score is 5.8 out of 10: the engines can find it, but they do not have much to hold on to.
Our crawl found structured data on the page (WebSite, Organization, LocalBusiness) and a sitemap. It is missing an llms.txt file and a heading structure that lays out what it offers.
AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
5
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
4
Clear headings and answer-style content.
Entity Clarity
9
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
0
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
6
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
9
Inbound links from other sites.
Domain Authority
4
Established authority for your domain.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.8/10, WHAT WE DO IS SECRET® has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for WHAT WE DO IS SECRET®
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on August 12, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/alabonfire
Cite this score: Engagemii (2026). "AEO Score for WHAT WE DO IS SECRET®." Retrieved from https://engagemii.com/aeo/brands/alabonfire
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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