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AI Visibility Scorecard
apsis.com · Technology
Somewhat visible. AI bots can read Apsis.com, but it is missing the structured signals that push citation rate above competitors.
Monitoring for AI engine activity
In the Engagemii AEO index
#65,280 of 2,834,560 in Technology for AI visibility
6.7
/10
AEO Score
from our crawl and measurement
Apsis.com is a Malmö, Skåne business whose own site puts it this way: "Apsis One is a GDPR-compliant email marketing and automation platform trusted by 3,600+ businesses." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.7 out of 10, readable in places and missing in others.
On the page itself the strengths are clear: structured data describing the business, a clear heading structure, a clearly stated business identity, visible credibility markers, crawler access and the files AI engines look for and sitemaps and entity links AI can follow.
Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.
Higher is better · 0-10
Structured Data
10
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
10
Clear headings and answer-style content.
Entity Clarity
10
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
9
Experience, Expertise, Authority, Trust markers.
Technical AEO
10
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
9
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Trust
3
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
0
No Reddit mentions found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.7/10, Apsis.com has a working base to build on - fixable, and the signals above are where to start.
What is Apsis?
Apsis is a Nordic marketing technology company, part of the efficy Group, that provides email marketing and automation tools to over 3,600 customers. Founded in Sweden in 2001, Apsis offers two products: Apsis One (a modern all-in-one marketing platform) and Apsis Pro (email marketing tool).
What is Apsis One?
Apsis One is an all-in-one marketing platform combining email marketing, marketing automation, SMS, event management, forms, surveys, website tracking, and an AI Assistant for email content creation. It features advanced segmentation, personalisation, high email deliverability, and integrates with CRM systems and over 5,000 apps via Zapier.
What is Apsis Pro?
Apsis Pro is the original email marketing platform from Apsis, offering dependable newsletter and email campaign capabilities. It is still fully supported, but Apsis One provides a broader feature set including marketing automation, event management, and AI-powered content creation.
What channels does Apsis One support?
Apsis One supports email, SMS, marketing automation, event management, forms, landing pages, surveys, and website tracking. All channels share unified customer profiles, enabling consistent and data-driven communication across every touchpoint.
Does Apsis One include a CRM?
No, Apsis One is primarily a tool for email and marketing automation. However, Apsis is part of the efficy Group which offers several CRMs ready to integrate with Apsis One. It also integrates natively with Lime CRM, Microsoft Dynamics, webCRM, and over 5,000 apps via Zapier.
Is Apsis GDPR-compliant?
Yes. Apsis is fully GDPR-compliant with customer data stored in Europe. The platform includes built-in consent management, data processing agreements, and tools for data subject requests. Apsis holds ISO certifications for information security.
Does Apsis One have AI features?
Yes. The Apsis AI Assistant helps marketers generate, rephrase, shorten, and optimise email content, subject lines, and preheaders. It supports eight languages, and all data remains in Europe. Prompt data is never stored, shared, or used to train AI models.
Can I try Apsis One for free?
Yes. Apsis One offers a 14-day free trial with full platform access, including the AI Assistant. No credit card is required.
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Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/apsis
Cite this score: Engagemii (2026). "AEO Score for Apsis.com." Retrieved from https://engagemii.com/aeo/brands/apsis
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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