Brooke Andrus

Brooke Andrus is a business whose own site puts it this way: "As a trained journalist, I live for stories that are as compelling as they are accurate, and as a marketer, I'm driven by clicks and conversions. Effective content marketing hinges on both." To AI engines like ChatGPT and Perplexity it is close to invisible, scoring 2.0 out of 10.

What holds it back is credibility markers like credentials or reviews, structured data describing the business, the technical files AI engines look for, such as llms.txt or an open robots.txt, the first things an answer engine looks for.

Off the page there is almost nothing to corroborate it: almost no other sites link to it, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business. That half of the score is earned elsewhere on the web, not on the site itself.