BASILED

BASILED is a business whose own site puts it this way: "Expertises Direction artistique Brief, analyse du marché, moodboard, création, déploiement du modele ou gamme." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.5 out of 10.

What holds it back is credibility markers like credentials or reviews, structured data describing the business, a heading structure that lays out what it offers, the first things an answer engine looks for.

Off the page there is almost nothing to corroborate it: almost no other sites link to it, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business. That half of the score is earned elsewhere on the web, not on the site itself.