AI Visibility Scorecard
bdma.org · Technology
Borderline visible. AI bots can crawl Brand Direct Marketing Almanac, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
AI engines read this profile 4 times
Claude · Apple Intelligence · ShapBot
#1,299,019 of 2,705,854 in Technology for AI visibility
0
AI Naming Predictability
iRarely named · 0/100
More likely to be named than 64% of Technology companies
4
AEO Visibility
iBorderline · 4/10
25
Muse Index Score
iAI agent readiness
Basic · 25/100
0
AI Adoption
iNone detected · 0/100
from our crawl and measurement
"Catalog and direct-marketing strategy, history, and case studies. Editorial coverage of how brands express themselves through direct marketing." That is how Brand Direct Marketing Almanac introduces itself. When AI engines look at it, they find little to work with. It scores 4.0 out of 10.
Our crawl found structured data on the page (WebSite), a sitemap and a readable heading structure. It is missing an llms.txt file.
AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic) and Applebot (Siri).
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Good
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Good
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Good
Inbound links from other sites.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4/10, Brand Direct Marketing Almanac is crawlable but under-signaled - fixable, and the signals above are where to start.
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The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on August 8, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/bdma-org
Cite this score: Engagemii (2026). "AEO Score for Brand Direct Marketing Almanac." Retrieved from https://engagemii.com/aeo/brands/bdma-org
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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