BKR Global

What led you to where you are now?

From a young age I have always had a clear and distinct passion for communications. A friend’s father owned an advertising agency in London and I remember always saying to him, ‘I want to own something like this one day!’ The office was vibrant, the staff had high energy and it felt more like fun than work!

What’s been the biggest advancement in your industry since you started?

Zoom, Teams and Whatsapp for business has been revolutionary! Ease and understanding of communication and remote interviewing has changed the headhunting world we now live in. It is essential that we are able to connect globally in real time on today's most used platforms.

What sets you apart from others in your field?

I have studied and worked in the fields I find specialists for, having spent four years studying and four years in industry on the agency side working with agencies and brands alike. With this experience I fully understand what clients are looking for and what people do on a day-to-day basis.

What challenges are the industries facing currently?

Certainly the lack of digital and technology talent for the extreme pace the world is moving at as we speak, this is a known global issue. Sourcing global talent across markets where languages play a key role can have its problems too. Being able to write and produce content in two or more languages at a professional level remains a struggle for many companies in the hunt for talent.