David Bos Homes

David Bos Homes, based in Spring Lake, MI, describes itself simply: "David Bos Homes is a custom home builder in West Michigan creating exceptional homes with stunning craftsmanship, enduring quality, and a personalized building experience." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 4.7 out of 10.

On the page itself the strengths are clear: a clear heading structure and a clearly stated business identity. It is passable on a few credibility markers and partial sitemap and link coverage. What holds it back is structured data describing the business and the technical files AI engines look for, such as llms.txt or an open robots.txt.

Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.

By its own structured data it is a home services business.