⚡ This is your brand? Claim your page FREE and bring it to life on AI search.
AI Visibility Scorecard
brianutesch.com
brianutesch.com · Nonprofits
Borderline visible. AI bots can crawl brianutesch.com, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#392,891 of 796,282 in Nonprofits for AI visibility
5
AEO Visibility
iBorderline · 4.7/10
40
Muse Index Score
iAI agent readiness
Agent-ready · 40/100
8
AI Adoption
iBasic · 8/100
About brianutesch.com
from our crawl and measurement
"Co-creator of UMUX-Lite and inventor of the Recommendation Adoption Score (RAS), published by Nielsen Norman Group. Three US patents." That is how Brian S. Utesch, Ph.D. UX Research Leadership of Wake Forest, NC introduces itself. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 4.7 out of 10.
Our crawl found structured data on the page (Person), a sitemap and a readable heading structure. It is missing an llms.txt file.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
3
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
9
Clear headings and answer-style content.
Entity Clarity
8
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
8
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
8
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Authority
0
Little domain authority yet.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4.7/10, brianutesch.com is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for brianutesch.com
Which AI engines already crawl you
Free AI bot monitoring: see every AI crawler that visits you
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for brianutesch.com.
Source & Attribution
Scored by Engagemii on September 18, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/brianutesch
Cite this score: Engagemii (2026). "AEO Score for brianutesch.com." Retrieved from https://engagemii.com/aeo/brands/brianutesch
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
Powered by Engagemii - The Answer Engine Optimization (AEO) Platform