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AI Visibility Scorecard
Built In
builtin.com · Technology
Somewhat visible. AI bots can read Built In, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 4 times
ChatGPT · ChatGPT Search
#154,154 of 2,602,389 in Technology for AI visibility
6.2
/10
AEO Score
About Built In
from our crawl and measurement
Builtin is a Chicago, IL business whose own site puts it this way: "Built In is a top destination for highly skilled professionals around the world. Our platform features real-time job listings and company profiles with rich insights for candidates." Its AI visibility score is 6.2 out of 10: the engines can find it, but they do not have much to hold on to.
Our crawl found structured data on the page (WebSite, Organization) and a sitemap. It is missing an llms.txt file and a heading structure that lays out what it offers.
AI crawlers have visited 4 times in our tracking, including GPTBot (ChatGPT) and OAI-SearchBot (OpenAI).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
7
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
4
Clear headings and answer-style content.
Entity Clarity
9
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
3
Experience, Expertise, Authority, Trust markers.
Technical AEO
6
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
6
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
0
No inbound links found yet.
Domain Trust
3
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
6
Press and news coverage.
Community
8
Forum and community discussion.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.2/10, Built In has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Built In
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
Tech Shoppers Do More Research Than Anyone. Are You There When They're Looking?
Tech buyers are the most research-intensive shoppers on the internet.
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/builtin
Cite this score: Engagemii (2026). "AEO Score for Built In." Retrieved from https://engagemii.com/aeo/brands/builtin
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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