Case in Point

Case in Point is a business whose own site puts it this way: "Case in Point - Strategic Litigation Graphics, is a graphics firm based in downtown Orlando whose focus is to provide visual graphics and presentations that translate complex information." As far as answer engines are concerned it may as well not exist yet: 1.5 out of 10.

The page falls short on a clearly stated business identity, sitemaps and entity links AI can follow, structured data describing the business, a heading structure that lays out what it offers, credibility markers like credentials or reviews and the technical files AI engines look for, such as llms.txt or an open robots.txt.

Off the page there is only faint evidence that only a handful of sites link to it. Beyond that, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.

AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic). There is not much on the page to read either, about 23 words. The site links to no social profiles, so there is nothing tying the brand to a wider presence.