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AI Visibility Scorecard
colgatedirect.com · Healthcare
Borderline visible. AI bots can crawl ShopSmiles by Colgate, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#730,817 of 839,198 in Healthcare for AI visibility
3.4
/10
AEO Score
from our crawl and measurement
ShopSmiles by Colgate is a business whose own site puts it this way: "Backed by more than 200 years of oral care innovation, Colgate provides the best teeth whitening solutions and dental care products for the brightest smiles." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.1 out of 10.
Our crawl found structured data on the page (Organization, WebSite), an llms.txt file for AI models and a sitemap. It is missing a heading structure that lays out what it offers.
Higher is better · 0-10
Structured Data
6
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
0
Clear headings and answer-style content.
Entity Clarity
6
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
0
Experience, Expertise, Authority, Trust markers.
Technical AEO
9
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
4
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Authority
1
Established authority for your domain.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.4/10, ShopSmiles by Colgate is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for ShopSmiles by Colgate
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on August 10, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/colgatedirect
Cite this score: Engagemii (2026). "AEO Score for ShopSmiles by Colgate." Retrieved from https://engagemii.com/aeo/brands/colgatedirect
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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