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The Column
What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. The Column just got measured.
5/10 means The Column is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.
About The Column
Media and political analysis from Adam Johnson (with contributions from Sarah Lazare). Click to read The Column, by Adam Johnson, a Substack publication with tens of thousands of subscribers.
Key Topics
Details
Industry: Media & Entertainment
columnblog.comAI Visibility Breakdown
1
Structured Data
7
Content Structure
6
Entity Clarity
4
E-E-A-T Signals
7
Technical AEO
2
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on June 30, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/columnblog
Cite this score: Engagemii (2026). "AEO Score for The Column." Retrieved from https://engagemii.com/aeo/brands/columnblog
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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