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AI Visibility Scorecard

The New York Times

Name: The New York Times - AI Visibility Score
Creator: Engagemii
Published: 2026-09-14T13:06:04.326Z
License: https://creativecommons.org/licenses/by/4.0/

Unclaimed

com0matome.com · Media & Entertainment

Borderline visible. AI bots can crawl The New York Times, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.

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Monitoring for AI engine activity

In the Engagemii AEO index

#1,415,418 of 1,925,648 in Media & Entertainment for AI visibility

AEO Visibility

Near-invisible · 3.7/10

Muse Index Score

AI agent readiness

Agent-ready · 20/100

AI Adoption

Basic · 4/100

About The New York Times

from our crawl and measurement

Business describes itself simply: "Breaking news and analysis on business and the economy, including the latest news in technology, stock markets, media and finance." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.7 out of 10.

Our crawl found structured data on the page (CollectionPage, NewsMediaOrganization) and a readable heading structure. It is missing an llms.txt file and a sitemap.

Industry · Media & Entertainment

Last scored · Sep 14, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Clear headings and answer-style content.

Entity Clarity

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Experience, Expertise, Authority, Trust markers.

Technical AEO

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Inbound links from other sites.

Domain Authority

Little domain authority yet.

Reference Presence

Not in AI knowledge graphs yet.

News & Press

No press coverage found yet.

Community

No community discussion yet.

Social Mentions

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.7/10, The New York Times is crawlable but under-signaled - fixable, and the signals above are where to start.

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From the blog

Which AI is actually reading your website?→Why your brand doesn't show up in ChatGPT answers→The complete AEO checklist for small business→What is AEO? The beginner's guide→See all posts→

Picked for The New York Times: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Source & Attribution

Scored by Engagemii on September 14, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/com0matome

Cite this score: Engagemii (2026). "AEO Score for The New York Times." Retrieved from https://engagemii.com/aeo/brands/com0matome

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.