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AI Visibility Scorecard

consumer.gov

Name: consumer.gov - AI Visibility Score
Creator: Engagemii
Published: 2026-08-01T14:49:41.768Z
License: https://creativecommons.org/licenses/by/4.0/

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consumer.gov · Finance & Insurance

Somewhat visible. AI bots can read consumer.gov, but it is missing the structured signals that push citation rate above competitors.

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Monitoring for AI engine activity

In the Engagemii AEO index

#224,101 of 874,198 in Finance & Insurance for AI visibility

5.2

/10

AEO Score

About consumer.gov

from our crawl and measurement

consumer.gov describes itself simply: "The official website of the Federal Trade Commission, protecting America’s consumers for over 100 years." Its AI visibility score is 5.2 out of 10: the engines can find it, but they do not have much to hold on to.

Under the hood there is a sitemap and a readable heading structure, but the score is capped by what is missing: structured data describing the business, an llms.txt file.

Industry · Finance & Insurance

Last scored · Aug 1, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Clear headings and answer-style content.

Entity Clarity

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Experience, Expertise, Authority, Trust markers.

Technical AEO

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Inbound links from other sites.

Domain Trust

Established authority for your domain.

Entity Presence

Not in AI knowledge graphs yet.

News Mentions

Press and news coverage.

Community

No community discussion yet.

No Reddit mentions found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.2/10, consumer.gov has a working base to build on - fixable, and the signals above are where to start.

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The exact fixes for consumer.gov

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Weekly ChatGPT & Claude citation tracking

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From the blog

Which AI is actually reading your website?→Why your brand doesn't show up in ChatGPT answers→The complete AEO checklist for small business→What is AEO? The beginner's guide→See all posts→

Picked for consumer.gov: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Free signup unlocks the full article plus your personalized AEO fix list for consumer.gov.

Source & Attribution

Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/consumer-gov

Cite this score: Engagemii (2026). "AEO Score for consumer.gov." Retrieved from https://engagemii.com/aeo/brands/consumer-gov

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.