Creativity and Madness

Creativity and Madness is a business whose own site puts it this way: "Creativity and Madness puts on accredited continuing education conferences that focus on the Psychological Studies of Art and Artists." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 5.6 out of 10, readable in places and missing in others.

On the page itself the strengths are clear: crawler access and the files AI engines look for. It is passable on a partly stated business identity, a few credibility markers and partial sitemap and link coverage. What holds it back is structured data describing the business and a heading structure that lays out what it offers.

Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.

AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic) and Applebot (Siri). It does link out to several social profiles, which helps engines tie the brand together. The business dates to 1982.