Determ

"AI-powered media intelligence for PR and communication teams. Monitor online media and social conversations in real time and turn coverage into clear insights and decisions." That is how Determ introduces itself. Measured against the twelve signals AI engines rely on, it scores 7.0 out of 10, a strong showing.

On its own pages the site does well on a clear heading structure, a clearly stated business identity, crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on some structured data. What holds it back is credibility markers like credentials or reviews.

Off the page, other sites link to it and it comes up on Reddit. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on and nobody is discussing it where AI engines look. None of that can be fixed on the page: it has to be earned.

AI crawlers have visited 2 times in our tracking, including GPTBot (ChatGPT). It does link out to several social profiles, which helps engines tie the brand together.