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AI Visibility Scorecard
U.S. Department of Homeland Security
dhs.gov · Technology
Somewhat visible. AI bots can read U.S. Department of Homeland Security, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 2 times
ChatGPT
#28,135 of 2,808,083 in Technology for AI visibility
7
/10
AEO Score
About U.S. Department of Homeland Security
from our crawl and measurement
"U.S. Department of Homeland Security: With honor and integrity, we will safeguard the American people, our homeland, and our values." That is how U.S. Department of Homeland Security introduces itself. To AI engines like ChatGPT and Perplexity it is one of the more visible businesses we measure, scoring 7.0 out of 10.
On the page itself the strengths are clear: a clear heading structure and crawler access and the files AI engines look for. It is passable on a partly stated business identity and partial sitemap and link coverage. What holds it back is credibility markers like credentials or reviews and structured data describing the business.
Away from its own site, other sites link to it, the domain reads as established, AI engines recognise it as a distinct business, it turns up in press coverage and people discuss it in places AI engines read. Beyond that, it does not come up on Reddit.
The site links to no social profiles, so there is nothing tying the brand to a wider presence.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
8
Clear headings and answer-style content.
Entity Clarity
5
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
4
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
6
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Trust
6
Established authority for your domain.
Entity Presence
10
Recognized in AI knowledge graphs.
News Mentions
9
Press and news coverage.
Community
8
Forum and community discussion.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 7/10, U.S. Department of Homeland Security has a working base to build on - fixable, and the signals above are where to start.
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The exact fixes for U.S. Department of Homeland Security
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/dhs-gov
Cite this score: Engagemii (2026). "AEO Score for U.S. Department of Homeland Security." Retrieved from https://engagemii.com/aeo/brands/dhs-gov
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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