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AI Visibility Scorecard
Bright MLS
dougorourke.com · Real Estate
At 0.5/10, Bright MLS is close to invisible in AI search today. Most assistants will not cite it when asked about your category - fixable, and the signals below show exactly where to start.
AI engines read this profile 2 times
Claude
#627,739 of 630,376 in Real Estate for AI visibility
0.5
/10
AEO Score
About Bright MLS
from our crawl and measurement
Bright MLS is a business whose own site puts it this way: "Your ultimate source for the freshest property listings, business-boosting tools, and renowned research to support your success in a new real estate era." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.0 out of 10.
On the page it is passable on a partly stated business identity and basic crawler access. What holds it back is a heading structure that lays out what it offers, structured data describing the business, credibility markers like credentials or reviews and sitemaps and entity links AI can follow.
AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
0
Clear headings and answer-style content.
Entity Clarity
0
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
0
Experience, Expertise, Authority, Trust markers.
Technical AEO
1
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
0
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Authority
0
Little domain authority yet.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 0.5/10, Bright MLS is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Bright MLS
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
Why your brand doesn't show up in ChatGPT answers (and how to fix it)
ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Bright MLS.
Source & Attribution
Scored by Engagemii on July 11, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/dougorourke
Cite this score: Engagemii (2026). "AEO Score for Bright MLS." Retrieved from https://engagemii.com/aeo/brands/dougorourke
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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