#32,775 OF 455,950 IN TRAVEL & HOSPITALITY
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AI Visibility Scorecard
down etc
downetc.com · Travel & Hospitality
Somewhat visible. AI bots can read down etc, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 2 times
Claude · Meta AI
#32,775 of 455,950 in Travel & Hospitality for AI visibility
6
AEO Visibility
iVisible · 6/10
35
Muse Index Score
iAI agent readiness
Basic · 35/100
0
AI Adoption
iNone detected · 0/100
About down etc
from our crawl and measurement
down etc is a business whose own site puts it this way: "down etc creates long-lasting and easy-to-care-for bedding and bath products that bring the luxury and experience of bed-making from the finest hotels to your home." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.0 out of 10, readable in places and missing in others.
Our crawl found structured data on the page (BreadcrumbList, WebSite, Organization), an llms.txt file for AI models and a sitemap.
AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic).
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Fair
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Strong
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6/10, down etc has a working base to build on - fixable, and the signals above are where to start.
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How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/downetc
Cite this score: Engagemii (2026). "AEO Score for down etc." Retrieved from https://engagemii.com/aeo/brands/downetc
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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