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AI Visibility Scorecard
Duluth Running Company
duluthrunning.com · Fashion & Apparel
Somewhat visible. AI bots can read Duluth Running Company, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 2 times
Claude · Apple Intelligence
#43,846 of 228,863 in Fashion & Apparel for AI visibility
5.4
/10
AEO Score
About Duluth Running Company
from our crawl and measurement
"Welcome to Duluth Running Company! We carry an impressive selection of apparel, accessories, and shoes from premium brands, including lululemon, Vuori, Brooks, Hoka, Altra, On Running." That is how Duluth Running Company of Duluth, MN introduces itself. Its AI visibility score is 5.4 out of 10: the engines can find it, but they do not have much to hold on to.
Our crawl found a sitemap. It is missing structured data describing the business, an llms.txt file and a heading structure that lays out what it offers.
AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic) and Applebot (Siri).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
4
Clear headings and answer-style content.
Entity Clarity
8
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
4
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
4
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
9
Inbound links from other sites.
Domain Authority
3
Established authority for your domain.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.4/10, Duluth Running Company has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Duluth Running Company
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/duluthrunning
Cite this score: Engagemii (2026). "AEO Score for Duluth Running Company." Retrieved from https://engagemii.com/aeo/brands/duluthrunning
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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