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AI Visibility Scorecard
Duolingo
duolingo.com · Education
Somewhat visible. AI bots can read Duolingo, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 16 times
Meta AI · ChatGPT · Claude · ChatGPT Search
#12,347 of 874,861 in Education for AI visibility
7
/10
AEO Score
About Duolingo
from our crawl and measurement
Duolingo describes itself simply: "Duolingo is the world's most popular way to learn a language. It's 100% free, fun and science-based. Practice online on duolingo.com or on the apps!." Its AI visibility score is 6.9 out of 10: the engines can find it, but they do not have much to hold on to.
The site is missing structured data describing the business, an llms.txt file and a sitemap.
AI crawlers have visited 12 times in our tracking, including OAI-SearchBot (OpenAI), GPTBot (ChatGPT) and ClaudeBot (Anthropic).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
0
Clear headings and answer-style content.
Entity Clarity
4
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
0
Experience, Expertise, Authority, Trust markers.
Technical AEO
3
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
2
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Authority
6
Established authority for your domain.
Reference Presence
10
Recognized in AI knowledge graphs.
News & Press
7
Press and news coverage.
Community
8
Forum and community discussion.
Social Mentions
9
Social discussion and mentions.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 7/10, Duolingo has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Duolingo
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Duolingo.
Source & Attribution
Scored by Engagemii on August 5, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/duolingo
Cite this score: Engagemii (2026). "AEO Score for Duolingo." Retrieved from https://engagemii.com/aeo/brands/duolingo
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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