AI Visibility Scorecard
DHL Group
exel.com · E-commerce
Somewhat visible. AI bots can read DHL Group, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 1 times
Claude
#205,359 of 737,154 in E-commerce for AI visibility
5
AEO Visibility
iBorderline · 5.1/10
20
Muse Index Score
iAI agent readiness
Basic · 20/100
0
AI Adoption
iNone detected · 0/100
About DHL Group
from our crawl and measurement
DHL Supply Chain The world's leading contract logistics provider is a business whose own site puts it this way: "Learn how you can maximize the value of your supply chain with a reliable logistics partner whose excellent support is available worldwide." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 5.1 out of 10, readable in places and missing in others.
Our crawl found structured data on the page (WebPage) and a readable heading structure. It is missing an llms.txt file and a sitemap.
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Strong
Recognized in AI knowledge graphs.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.1/10, DHL Group has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for DHL Group
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How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on September 3, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/exel
Cite this score: Engagemii (2026). "AEO Score for DHL Group." Retrieved from https://engagemii.com/aeo/brands/exel
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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