FeedbackFive® Amazon Feedback and Review Software

What is FeedbackFive?

FeedbackFive is an affordable software tool used by Amazon merchants to track, manage, and improve their seller and product reputations. Trusted by tens of thousands of Amazon sellers since 2007, FeedbackFive automatically follows up with buyers to request feedback and reviews on your behalf with Amazon compliant messages. You can also monitor reviews for your own ASINs (and competitor ASINs), get alerts for new feedbacks and reviews received, automate scheduling for the Amazon Request a Review message, exclude orders, and more. Detailed analytics provide a big picture view of how each of your

Why do I need a tool to request Amazon feedback and reviews?

Personalized automation saves time and helps you get your feedback or product review request in front of buyers at the right time, every time. Your seller feedback rating informs potential buyers about your reliability as a merchant. It can affect your ability to win the Buy Box. In some cases, it can even affect your ability to sell on the Amazon marketplace. FeedbackFive, along with good customer service practices, can protect and enhance your reputation on Amazon. It can help safeguard you from the effects of occasional negative ratings. And, most importantly, good feedback helps boost your

How can FeedbackFive improve my Amazon feedback and reviews?

Over 90% of Amazon buyers typically fail to leave feedback. In addition, customers with a negative experience are more motivated to leave feedback. That leaves you with a large number of satisfied buyers who are not leaving positive ratings. FeedbackFive automatically sends a feedback or review request to buyers based on your criteria. Simply sending a request can help you get more reviews and feedback, which will improve your overall rating on the Amazon marketplace and limit the effect of occasional negative ratings. Proactive communication can also let your customers know that you care abou

Does Amazon permit this type of customer communication?

Yes. Amazon allows sellers to send proactive Permitted Messages for a number of reasons, including to request a product review, seller feedback, or both. You can use FeedbackFive to automatically trigger the Amazon Request a Review button for your orders. These requests are sent to buyers by Amazon on your behalf. They are always 100% compliant with all of Amazon’s policies. If you prefer to send a customized message, it is important to note that Amazon policy does not permit sending marketing messages to customers. Consult all of Amazon’s policies regarding Buyer-Seller Messaging, feedback, a

How do feedback and product review alerts work?

You can enable SMS or email notifications for both feedback and product review ratings. If you receive a negative rating, these alerts help you take action quickly to resolve the issue when possible.

How do I add ASINs for product review monitoring?

Go to the Products page in your FeedbackFive account and click Track ASINs. Select items from your catalog or paste ASINS directly into the modal. Click save. It’s that easy! The reviews left on those ASINs in the past 90 days will be imported into FeedbackFive. Whether you're a 1P or 3P merchant, you can monitor ASINs you are currently selling or considering selling. You can also monitor competitor ASINs. FeedbackFive's detailed analytics make it easy to understand review trends and identify problem ASINs.

What is the difference between Buyer-Seller Messaging and Request a Review?

Using the Amazon Buyer-Seller Messaging system with FeedbackFive allows you to send branded messages to request seller feedback or a product review. Because these messages can be customized, it is possible to inadvertently violate Amazon policy. If you choose to send a custom message, be sure to review all related Amazon guidelines. The Amazon Request a Review system offers an alternative way to request ratings. FeedbackFive allows you to trigger official Amazon rating requests using the same system behind the Request a Review button in Seller Central. The messages cannot be edited, so you wil

How does FeedbackFive’s Request a Review feature compare to browser extensions?

Unlike browser extensions, we don't use your Seller Central login to automate clicking the Request a Review button. Instead, we use a secure, authorized Amazon connection to achieve the same goal. Also, you can use flexible campaign rules to segment your audience, choose message timing, exclude specific products or buyers, and more, completely automatically. Sending emails to buyers with traditional Buyer-Seller Messaging templates is still allowed by Amazon. FeedbackFive continues to provide this option for sellers who would like to send more personalized requests.