AI Visibility Scorecard
First Active
firstactive.com · Finance & Insurance
At 2.40/10, First Active is near-invisible in AI search today. Most AI engines will not name it when asked about its category. The weakest signals are Structured Data, Backlinks and Domain Authority. That is fixable, and the signals below show where to start.
AI engines read this profile 3 times
Claude
Top 50% in Finance & Insurance for AI visibility
27
AI Naming Predictability
iRarely named · 27/100
Finance & Insurance average 12
Top 11% of Finance & Insurance
See what's behind this score →2.40
AEO Visibility
iNear-invisible · 2.40/10
Finance & Insurance average 1.9
See what's behind this score →-
Network Authority
iNot connected yet
0 relationships on record. Businesses in Finance & Insurance average 1. Claim your page and Engagemii is your first.
See what's behind this score →0
Muse Index Score
iAI agent readiness
Not agent-ready · 0/100
Finance & Insurance average 16
See what's behind this score →0
About First Active
from our crawl and measurement
First Active is one of the businesses we track in the Finance & Insurance space. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 2.40 out of 10.
Our crawl found a readable heading structure. It is missing structured data describing the business, an llms.txt file and a sitemap.
AI crawlers have read this profile 3 times in our tracking, including ClaudeBot (Anthropic).
- Company ·
- First Active
- Website ·
- firstactive.com
- Industry ·
- Finance & Insurance
- Site status ·
- Live (The website showed an active business site when last checked (Aug 26, 2026).)
- Last scored ·
- Nov 7, 2026
The 6 on-page signals AI reads
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Fair
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Fair
Sitemaps and entity links AI can follow.
The 6 off-page signals AI reads
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
-
Not yet measured.
News & Press
Fair
Press and news coverage.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 2.40/10, First Active is near-invisible to AI engines today. That is fixable, and the signals above are where to start.
Frequently Asked Questions
Why choose First Active?
Earn interest on your savings. You can benefit from interest designed to help your money grow.Access your savings whenever you need to. Add or withdraw money online at any time without fees or restrictions.Backed by NatWest.
What is the interest rate?
Balance Interest rate without bonus Interest rate with bonus (Includes a bonus rate for 12 months from the date your account is opened) £0 - £1,000,000 3.05% AER (variable) / 3.01% Gross p.a. (variable) 4.05% AER (variable) / 3.98% Gross p.a. (variable) Interest is calculated on a daily basis and paid into your account on the first day of the month.
Why your brand doesn't show up in ChatGPT answers (and how to fix it)
ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.
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Source & Attribution
Scored by Engagemii on November 7, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/firstactive
Cite this score: Engagemii (2026). "AEO Score for First Active." Retrieved from https://engagemii.com/aeo/brands/firstactive
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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