AI Visibility Scorecard
Fix & Fogg NZ
fixandfogg.com · Food & Beverage
Somewhat visible. AI bots can read Fix & Fogg NZ, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 16 times
Meta AI · Claude · Apple Intelligence · Perplexity
#4,055 of 1,392,263 in Food & Beverage for AI visibility
72
5
AEO Visibility
iBorderline · 5.4/10
20
Muse Index Score
iAI agent readiness
Transactable · 20/100
0
AI Adoption
iNone detected · 0/100
About Fix & Fogg NZ
from our crawl and measurement
"Made in New Zealand and now fuelling astronauts, Fix & Fogg natural peanut butter is made to Go Places. Award-winning, palm oil-free, and B-Corp certified." That is how Fix & Fogg NZ introduces itself. Its AI visibility score is 5.4 out of 10: the engines can find it, but they do not have much to hold on to.
On its own pages the site does well on crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on a workable page structure, a partly stated business identity and a few credibility markers. What holds it back is structured data describing the business.
Off the page, other sites link to it and AI engines recognise it as a distinct business. There is some, but not much, sign that the domain is only lightly established. Beyond that, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.
AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic).
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Fair
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Strong
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Strong
Recognized in AI knowledge graphs.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.4/10, Fix & Fogg NZ has a working base to build on - fixable, and the signals above are where to start.
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How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Fix & Fogg NZ lists 27 products, 24 in stock, priced 0.00 to 23.00.
Show all 27 products
- FREE FIX & FOGG RECIPE E-BOOK! · 0.00 · E-Book
- Everything Butter · 7.00 · Peanut Butter
- Fix & Fogg x KeepCup Cold Cup · 23.00 · Merchandise
- Banana Bag Charm Keyring · 6.00 · Merchandise
- Banana Caramel Crispy & Crunchy Peanut Butter · 6.00 · Peanut Butter
- 'Going Places' Embroidered Eye Mask · 9.00 · Merchandise
- Dark Roast Super Crunchy Peanut Butter · 5.00 · Peanut Butter
- Sweet & Smooth Pistachio Spread · 10.00 · Peanut Butter
- F&F x ACME Peanut Butter Spoon · 7.00 · Merchandise
- Fix & Fogg Peanut Butter Cap · 23.00 · out of stock · Merchandise
- Fix & Fogg Disposable Film Camera · 23.00 · Merchandise
- Easy Squeeze Peanut Butter Pouch · 4.00 · Peanut Butter
- I ❤️ PB Keyring · 5.00 · Merchandise
- Smooth Almond Butter · 11.00 · Peanut Butter
- Fix & Fogg Bumper Sticker · 3.00
- Peanut Butter Jar Pin · 2.00 · Merchandise
- Choc Nut Butter · 5.00 · out of stock · Peanut Butter
- Protein Peanut Butter No Salt Crunchy · 7.00 · out of stock · Peanut Butter
- Super Crunchy Peanut Butter · 5.00 · Peanut Butter
- Everything Butter · 5.00 · Peanut Butter
- Smooth Peanut Butter · 5.00 · Peanut Butter
- Smoke & Fire Peanut Butter · 5.00 · Peanut Butter
- Crunchy Almond Butter · 7.00 · Peanut Butter
- Creamy Cashew Butter · 7.00 · Peanut Butter
- Almond Everything Butter · 7.00 · Peanut Butter
- F&F x ACME Peanut Butter Knife · 7.00 · Merchandise
- Nut Butter Pail · 19.00 · Peanut Butter
Machine-readable copy: the product feed (JSON).
Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/fixandfogg
Cite this score: Engagemii (2026). "AEO Score for Fix & Fogg NZ." Retrieved from https://engagemii.com/aeo/brands/fixandfogg
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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