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Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. The Second Thing just got measured.
4/10 means The Second Thing is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.
I'm Fran Luckin. South African, Chief Creative Officer at VML South Africa. The best piece of advice my father ever got was "Always say the second thing that comes into your mind." He passed it on to me. I took a long time to learn this lesson. This is where I write down some of…
Industry: Media & Entertainment
franluckin.com1
Structured Data
5
Content Structure
6
Entity Clarity
2
E-E-A-T Signals
6
Technical AEO
2
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on June 28, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/franluckin
Cite this score: Engagemii (2026). "AEO Score for The Second Thing." Retrieved from https://engagemii.com/aeo/brands/franluckin
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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