AI Visibility Scorecard
getcheckedearly.com · Government & Public Sector
At 2.1/10, NHS Scotland is near-invisible in AI search today. Most AI engines will not name it when asked about its category. The weakest signals are E-E-A-T Signals, Backlinks and Domain Trust. That is fixable, and the signals below show where to start.
AI engines read this profile 3 times
Claude
7
AI Naming Predictability
iRarely named · 7/100
Government & Public Sector average 14
Top 45% of Government & Public Sector
See what's behind this score →2.1
AEO Visibility
iNear-invisible · 2.1/10
Government & Public Sector average 4.1
See what's behind this score →-
Network Authority
iNot connected yet
0 relationships on record. Businesses in Government & Public Sector average 2. Claim your page and Engagemii is your first.
See what's behind this score →30
Muse Index Score
iAI agent readiness
Agent-ready · 30/100
Government & Public Sector average 10
See what's behind this score →0
from our crawl and measurement
"Worried about unusual, persistent symptoms? Learn more about possible cancer symptoms, when to contact your GP practice, and why getting checked early is so important." That is how NHS Scotland introduces itself. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 2.1 out of 10.
Our crawl found structured data on the page (WebPage, BreadcrumbList, WebSite) and a readable heading structure. It is missing an llms.txt file and a sitemap.
Strong · Good · Fair · Weak
Structured Data
Fair
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
-
Not yet measured.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 2.1/10, NHS Scotland is near-invisible to AI engines today. That is fixable, and the signals above are where to start.
Worried about a friend or family member?
If someone close to you is experiencing any symptoms mentioned on this site, it may well be that they simply don’t realise it could be a sign of cancer. Friends and family have an important role to play in passing on information and encouraging those experiencing symptoms to contact their GP practice. Get more information now
Is this your brand?
The exact fixes for NHS Scotland
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ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.
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Scored by Engagemii on November 8, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/getcheckedearly
Cite this score: Engagemii (2026). "AEO Score for NHS Scotland." Retrieved from https://engagemii.com/aeo/brands/getcheckedearly
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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