AI Visibility Scorecard
hercke.com · Manufacturing & Industrial
Borderline visible. AI bots can crawl McKinnon and Harris, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#187,774 of 268,079 in Manufacturing & Industrial for AI visibility
4
AEO Visibility
iBorderline · 4.1/10
38
Muse Index Score
iAI agent readiness
Basic · 38/100
0
AI Adoption
iNone detected · 0/100
from our crawl and measurement
Handcrafted, Aluminum Outdoor Furniture describes itself simply: "McKinnon and Harris is the leading manufacturer of high-performance aluminum outdoor furniture for estates, gardens, and yachts in the US and abroad." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 4.1 out of 10.
Our crawl found structured data on the page (WebPage, Product, Organization), an llms.txt file for AI models and a sitemap.
Strong · Good · Fair · Weak
Structured Data
Fair
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Fair
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Strong
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Fair
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4.1/10, McKinnon and Harris is crawlable but under-signaled - fixable, and the signals above are where to start.
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The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on October 4, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/hercke
Cite this score: Engagemii (2026). "AEO Score for McKinnon and Harris." Retrieved from https://engagemii.com/aeo/brands/hercke
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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