AI Visibility Scorecard
Harry Potter Shop US
hogwartsvr.com · E-commerce
At 2.6/10, Harry Potter Shop US is close to invisible in AI search today. Most assistants will not cite it when asked about your category - fixable, and the signals below show exactly where to start.
AI engines read this profile 10 times
Meta AI · Apple Intelligence · Claude · ShapBot
#169,626 of 738,519 in E-commerce for AI visibility
2
AI Naming Predictability
iRarely named · 2/100
More likely to be named than 86% of E-commerce companies
3
AEO Visibility
iNear-invisible · 2.6/10
40
Muse Index Score
iAI agent readiness
Transactable · 40/100
0
AI Adoption
iNone detected · 0/100
About Harry Potter Shop US
from our crawl and measurement
"Opening in 2021, the Official Harry Potter store New York will house the largest collection of Harry Potter & Fantastic Beasts products in the world!." That is how Harry Potter Shop US introduces itself. As far as answer engines are concerned it may as well not exist yet: 2.6 out of 10.
The site gets some of it right: it has structured data on the page (Organization), a readable heading structure, substantial page content. What holds it back is what is absent, including an llms.txt file, a sitemap.
Our monitoring has logged one AI crawler visit here: the engines come, the question is what they find.
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Strong
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 2.6/10, Harry Potter Shop US is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Harry Potter Shop US
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Why your brand doesn't show up in ChatGPT answers (and how to fix it)
ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Harry Potter Shop US.
Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/hogwartsvr
Cite this score: Engagemii (2026). "AEO Score for Harry Potter Shop US." Retrieved from https://engagemii.com/aeo/brands/hogwartsvr
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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