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AI Visibility Scorecard
Home Compare
homecompare.com · Finance & Insurance
Borderline visible. AI bots can crawl Home Compare, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#435,385 of 738,071 in Finance & Insurance for AI visibility
4.1
/10
AEO Score
About Home Compare
from our crawl and measurement
Home Insurance Comparison describes itself simply: "Compare home insurance quotes in the UK on our site. Find the best and the cheapest option for your needs. Choose the perfect insurance company with Home Compare." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.8 out of 10.
Our crawl found a readable heading structure. It is missing structured data describing the business, an llms.txt file and a sitemap.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
2
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
10
Clear headings and answer-style content.
Entity Clarity
5
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
7
Experience, Expertise, Authority, Trust markers.
Technical AEO
5
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
6
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Trust
0
Little domain authority yet.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4.1/10, Home Compare is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Home Compare
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Home Compare.
Source & Attribution
Scored by Engagemii on August 11, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/homecompare
Cite this score: Engagemii (2026). "AEO Score for Home Compare." Retrieved from https://engagemii.com/aeo/brands/homecompare
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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