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AI Visibility Scorecard

WIRED

Name: WIRED - AI Visibility Score
Creator: Engagemii
Published: 2026-09-07T08:08:24.235Z
License: https://creativecommons.org/licenses/by/4.0/

Unclaimed

hotwired.wired.com · Education

Well-positioned for AI search. The breakdown below shows where WIRED is still leaving points on the table.

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Monitoring for AI engine activity

In the Engagemii AEO index

#1 of 904,807 in Education for AI visibility

AEO Visibility

Visible · 8.2/10

Muse Index Score

AI agent readiness

Basic · 25/100

AI Adoption

None detected · -/100

About WIRED

from hotwired.wired.com

We bring you the future as it happens. From the latest in science and technology to the big stories in business and culture, we've got you covered.

Industry · Education

Last scored · Sep 7, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Clear headings and answer-style content.

Entity Clarity

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Experience, Expertise, Authority, Trust markers.

Technical AEO

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Inbound links from other sites.

Domain Authority

Established authority for your domain.

Reference Presence

Recognized in AI knowledge graphs.

News & Press

Press and news coverage.

Community

Forum and community discussion.

Social Mentions

Social discussion and mentions.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 8.2/10, WIRED has a working base to build on - fixable, and the signals above are where to start.

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From the blog

Which AI is actually reading your website?→Why your brand doesn't show up in ChatGPT answers→The complete AEO checklist for small business→What is AEO? The beginner's guide→See all posts→

Picked for WIRED: AEO & AI Search

The AEO Checklist Every Small Business Owner Needs Right Now

Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.

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Source & Attribution

Scored by Engagemii on September 7, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/hotwired-wired

Cite this score: Engagemii (2026). "AEO Score for WIRED." Retrieved from https://engagemii.com/aeo/brands/hotwired-wired

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.