AI Visibility Scorecard
howdenwdr.com · Finance & Insurance
Borderline visible. AI bots can crawl WDR, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#675,268 of 791,657 in Finance & Insurance for AI visibility
7
AI Naming Predictability
iRarely named · 7/100
Finance & Insurance average 12
Top 47% of Finance & Insurance
See what's behind this score →4
-
Network Authority
iNot connected yet
0 relationships on record. Businesses in Finance & Insurance average 1. Claim your page and Engagemii is your first.
See what's behind this score →20
Muse Index Score
iAI agent readiness
Basic · 20/100
Finance & Insurance average 16
See what's behind this score →0
from our crawl and measurement
WDR describes itself simply: "WDR is now Howden. But your service remains the same." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.5 out of 10.
Our crawl found structured data on the page (WebPage) and a readable heading structure. It is missing an llms.txt file and a sitemap.
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Good
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 3.5/10, WDR is crawlable but under-signaled - fixable, and the signals above are where to start.
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When a buyer asks ChatGPT which company to use, two different things can happen. ChatGPT can name a company in its answer. Or it can link to a web page as a source. Most advice about AI visibility is about the second one. Our data says the first one is what matters.
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Scored by Engagemii on September 30, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/howdenwdr
Cite this score: Engagemii (2026). "AEO Score for WDR." Retrieved from https://engagemii.com/aeo/brands/howdenwdr
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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