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What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. IIHS-HLDI crash testing and highway safety just got measured.
7.1/10 means IIHS-HLDI crash testing and highway safety is well-positioned for AI search. The full breakdown below shows where you are still leaving points on the table.
About IIHS-HLDI crash testing and highway safety
The Insurance Institute for Highway Safety (IIHS) is an independent, nonprofit scientific and educational organization dedicated to reducing deaths, injuries and property damage from motor vehicle crashes through research and evaluation and through education of consumers, policymakers and safety professionals.
Key Topics
Details
AI Visibility Breakdown
3
Structured Data
8
Content Structure
8
Entity Clarity
6
E-E-A-T Signals
6
Technical AEO
4
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
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Source & Attribution
Scored by Engagemii on July 8, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/iihs-org
Cite this score: Engagemii (2026). "AEO Score for IIHS-HLDI crash testing and highway safety." Retrieved from https://engagemii.com/aeo/brands/iihs-org
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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