Innocent Words

"Search for: When autocomplete results are available use up and down arrows to review and enter to go to the desired page." That is how Innocent Words introduces itself. When AI engines look at it, they find little to work with. It scores 4.7 out of 10.

The page falls short on a heading structure that lays out what it offers, a clearly stated business identity, sitemaps and entity links AI can follow, structured data describing the business, credibility markers like credentials or reviews and the technical files AI engines look for, such as llms.txt or an open robots.txt.

Off the page, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.

AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic). There is not much on the page to read either, about 122 words. It does link out to several social profiles, which helps engines tie the brand together.