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AI Visibility Scorecard
Insites
insites.com · Technology
Somewhat visible. AI bots can read Insites, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 5 times
ChatGPT · Apple Intelligence · Claude
#65,251 of 2,808,083 in Technology for AI visibility
6.7
/10
AEO Score
About Insites
from our crawl and measurement
Insites, based in Derby, describes itself simply: "Grow your digital marketing sales with the audit platform built for agencies and sales teams selling to SMBs." Its AI visibility score is 6.7 out of 10: the engines can find it, but they do not have much to hold on to.
On its own pages the site does well on structured data describing the business, a clear heading structure, a clearly stated business identity and sitemaps and entity links AI can follow. It is passable on a few credibility markers and basic crawler access.
Off the page, other sites link to it. There is some, but not much, sign that the domain is only lightly established and there is little discussion of it. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.
AI crawlers have visited 5 times in our tracking, including GPTBot (ChatGPT), Applebot (Siri) and ClaudeBot (Anthropic). It does link out to several social profiles, which helps engines tie the brand together.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
10
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
10
Clear headings and answer-style content.
Entity Clarity
10
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
5
Experience, Expertise, Authority, Trust markers.
Technical AEO
6
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
10
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Trust
4
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
1
Forum and community discussion.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.7/10, Insites has a working base to build on - fixable, and the signals above are where to start.
Frequently Asked Questions
What is Insites?
Insites is a tool that provides white-label SEO audits for digital marketing agencies and sales teams. We help agencies scale their sales operations by providing comprehensive website audits that identify opportunities and convert prospects into clients.
What does Insites do?
Insites provides SEO and website auditing for digital marketing agencies and enterprise sales teams. The audits cover everything from SEO to performance, social media to AIO and GEO checks. Reports can be downloaded or sent via email to prospects with one click.
How many checks are included in an Insites audit?
Our comprehensive audits include over 200 data points covering SEO, social media, ads performance, technical issues, AIO optimisation, GDPR compliance, and more. Our classic tool performs 70+ core checks with detailed reporting.
Does Insites offer a free trial?
Yes, but we need to know a bit about you first to make sure we can give you the best experience during the trial. You can book a demo and request a free strategy call. If you would like to trial Insites in your organisation, we are happy to talk you through options during the demo call.
What types of audits can Insites generate?
Insites can perform a wide range of audits - SEO, Local SEO, Performance, Accessibility, GDPR compliance, Ads, Social Media, Content & UX, Rank Tracking, Site Build Checks, and more. You can also mix and match this using our Audit Designer.
How long does it take to produce an audit?
Most audits are ready in ~60 seconds, giving your sales team fast insights without delay.
Can I white‑label reports with my own branding?
Absolutely. Insites offers fully white‑labeled audits - just click and send under your agency’s brand.
Is there an AI component, and how does it help?
Yes - our AI engine powers automated recommendations and can even generate outreach emails based on audit results, saving your team time and boosting conversion. We also have AIO audits that help you understand how an SMB is visible in AI agents today, and helps you pitch your solutions to them.
Is this your brand?
The exact fixes for Insites
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
Tech Shoppers Do More Research Than Anyone. Are You There When They're Looking?
Tech buyers are the most research-intensive shoppers on the internet.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Insites.
Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/insites
Cite this score: Engagemii (2026). "AEO Score for Insites." Retrieved from https://engagemii.com/aeo/brands/insites
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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