AI visibility score
6.7/ 10Good

#314 of 791,820 in Finance & Insurance

As of 2026-08-01 · Engagemii indexCheck another site →Live terminal →

AI Visibility Scorecard

Insurance.com

Insurance.com

Unclaimed

insurance.com · Finance & Insurance

Somewhat visible. AI bots can read Insurance.com, but it is missing signals that would get it named ahead of competitors.

AI engines read this profile 15 times

ChatGPT · Amazon Alexa · Claude · Apple Intelligence

#314 of 791,820 in Finance & Insurance for AI visibility

100

AI Naming Predictability

i

AI names companies like this often · 100/100

Finance & Insurance average 12

Top 1% of Finance & Insurance

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7

AEO Visibility

i

Visible · 6.7/10

Finance & Insurance average 4.0

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-

Network Authority

i

Not connected yet

Finance & Insurance average 0.0

0 relationships · Finance & Insurance average 1

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35

Muse Index Score

i

AI agent readiness

Agent-ready · 35/100

Finance & Insurance average 16

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4

AI Adoption

i

Basic · 4/100

Finance & Insurance average 0

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About Insurance.com

from our crawl and measurement

"Easily compare insurance rates from top companies. Save time & money when searching for the best auto, life, home, or health insurance policy online." That is how Insurance.com of Foster City, CA introduces itself. To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.7 out of 10, readable in places and missing in others.

Our crawl found structured data on the page (WebPage, WebSite, Organization), a sitemap and a readable heading structure. It is missing an llms.txt file.

AI crawlers have visited 10 times in our tracking, including Applebot (Siri), ClaudeBot (Anthropic) and GPTBot (ChatGPT).

Company ·
Insurance.com
Website ·
insurance.com
Industry ·
Finance & Insurance
Location ·
Foster City, CA
Site status ·
Live (The website showed an active business site when last checked (Oct 31, 2026).)
Last scored ·
Aug 1, 2026

The 6 signals AI reads

Strong · Good · Fair · Weak

Structured Data

Good

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Strong

Clear headings and answer-style content.

Entity Clarity

Strong

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Good

Experience, Expertise, Authority, Trust markers.

Technical AEO

Good

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Strong

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Strong

Inbound links from other sites.

Domain Authority

Fair

Established authority for your domain.

Reference Presence

Weak

Not in AI knowledge graphs yet.

News & Press

Fair

Press and news coverage.

Community

Weak

No community discussion yet.

Social Mentions

Good

Social discussion and mentions.

What this score means

Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 6.7/10, Insurance.com has a working base to build on - fixable, and the signals above are where to start.

Frequently Asked Questions

What kind of insurance can we help you with?

AutoCar insurance doesn’t have to be complicated. HomeGet the best protection for your biggest investment. Small BusinessExplore tailored coverage options to protect your business. HealthUnderstand your options for stress-free health insurance shopping. LifeLearn how to get the best life insurance for your budget. RentersProtect your personal property with coverage just for tenants.

Is this your brand?

✓

The exact fixes for Insurance.com

✓

Which AI engines already crawl you

✓

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Picked for Insurance.com: AEO & AI Search

The AEO Checklist Every Small Business Owner Needs Right Now

Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.

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Source & Attribution

Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/insurance

Cite this score: Engagemii (2026). "AEO Score for Insurance.com." Retrieved from https://engagemii.com/aeo/brands/insurance

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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