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AI Visibility Scorecard

MutStack

MutStack

Unclaimed

juliestack.com · Other

At 1.6/10, MutStack is close to invisible in AI search today. Most assistants will not cite it when asked about your category - fixable, and the signals below show exactly where to start.

Monitoring for AI engine activity

In the Engagemii AEO index

1.6

/10

AEO Score

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About MutStack

from our crawl and measurement

MutStack describes itself simply: "Owned by Dave Portnoy. Founded by Mut. Home to the Friday Four-Pack. Subscribe for free. Click to read MutStack, by Mut (Mike Mutnansky), a Substack publication with thousands of." As far as answer engines are concerned it may as well not exist yet: 1.4 out of 10.

On its own pages the site does well on a clear heading structure. It is passable on a partly stated business identity and basic crawler access. What holds it back is credibility markers like credentials or reviews, structured data describing the business and sitemaps and entity links AI can follow.

Industry · Other
Last scored · Aug 1, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

1

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

2

Clear headings and answer-style content.

Entity Clarity

4

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

1

Experience, Expertise, Authority, Trust markers.

Technical AEO

3

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

2

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

1

Inbound links from other sites.

Domain Authority

0

Little domain authority yet.

Reference Presence

0

Not in AI knowledge graphs yet.

News & Press

0

No press coverage found yet.

Community

0

No community discussion yet.

Social Mentions

0

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 1.6/10, MutStack is crawlable but under-signaled - fixable, and the signals above are where to start.

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The exact fixes for MutStack

Which AI engines already crawl you

Weekly ChatGPT & Claude citation tracking

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Picked for MutStack: AEO & AI Search

Why your brand doesn't show up in ChatGPT answers (and how to fix it)

ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.

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Source & Attribution

Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/juliestack

Cite this score: Engagemii (2026). "AEO Score for MutStack." Retrieved from https://engagemii.com/aeo/brands/juliestack

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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